{"id":414,"date":"2013-03-02T07:19:46","date_gmt":"2013-03-02T07:19:46","guid":{"rendered":"http:\/\/www.kittyblog.asinglelion.com\/?p=414"},"modified":"2013-03-02T07:19:46","modified_gmt":"2013-03-02T07:19:46","slug":"catching-up-yuko-yamaguchi-carries-on-as-nurturing-parent-of-hello-kitty","status":"publish","type":"post","link":"https:\/\/www.asinglelion.com\/kittyblog\/?p=414","title":{"rendered":"Catching  up: Yuko Yamaguchi carries on as nurturing parent of Hello Kitty"},"content":{"rendered":"<p>There some\u00a0interesting snippets\u00a0in the\u00a0article<\/p>\n<p>Why she was hired:<\/p>\n<p>&#8220;She became the third Hello Kitty designer in 1980, two years after joining Sanrio straight out of arts university. With her two predecessors having left the company and with Kitty&#8217;s popularity declining, Yamaguchi&#8217;s mission was to recover sales.&#8221;<\/p>\n<p>And as for the future&#8217;<\/p>\n<p>&#8220;Asked about her next challenge, Yamaguchi said she wants to attract boys.&#8221;<\/p>\n<p>&#8220;I want boys to join the superhero Ichigoman fan club. Unlike other Sanrio characters, Ichigoman is a fighting character. We aim to make it into an anime and ultimately making it a TV series of a story about a hero.&#8221;<\/p>\n<p>already\u00a0 Sario Japan\u00a0had put out an\u00a0 \u00a0 Ichigoman short<\/p>\n<p><iframe loading=\"lazy\" src=\"http:\/\/www.youtube.com\/embed\/vKaAt6VNyEw\" height=\"315\" width=\"560\" allowfullscreen=\"\" frameborder=\"0\"><\/iframe><\/p>\n<p>IT kind of cute but can it really reach boys? I think Darkcapeman (the black kitty) is a beet fit.<\/p>\n<p><a href=\"http:\/\/ajw.asahi.com\/article\/cool_japan\/culture\/AJ201301020001\" target=\"_blank\" rel=\"nofollow\">Link to Story<\/a><\/p>\n","protected":false},"excerpt":{"rendered":"<p>There some\u00a0interesting snippets\u00a0in the\u00a0article Why she was hired: &#8220;She became the third Hello Kitty designer in 1980, two years after joining Sanrio straight out of arts university. With her two predecessors having left the company and with Kitty&#8217;s popularity declining, &hellip; <a href=\"https:\/\/www.asinglelion.com\/kittyblog\/?p=414\">Continue reading <span class=\"meta-nav\">&rarr;<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[6,132,140,5],"tags":[145,67,144],"class_list":["post-414","post","type-post","status-publish","format-standard","hentry","category-business","category-media","category-news-media","category-sanrio","tag-buisness","tag-sanrio-2","tag-yuko-yamaguchi"],"_links":{"self":[{"href":"https:\/\/www.asinglelion.com\/kittyblog\/index.php?rest_route=\/wp\/v2\/posts\/414","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/www.asinglelion.com\/kittyblog\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.asinglelion.com\/kittyblog\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.asinglelion.com\/kittyblog\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/www.asinglelion.com\/kittyblog\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=414"}],"version-history":[{"count":1,"href":"https:\/\/www.asinglelion.com\/kittyblog\/index.php?rest_route=\/wp\/v2\/posts\/414\/revisions"}],"predecessor-version":[{"id":416,"href":"https:\/\/www.asinglelion.com\/kittyblog\/index.php?rest_route=\/wp\/v2\/posts\/414\/revisions\/416"}],"wp:attachment":[{"href":"https:\/\/www.asinglelion.com\/kittyblog\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=414"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.asinglelion.com\/kittyblog\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=414"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.asinglelion.com\/kittyblog\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=414"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}