Did Sanrio Say Goodbye To The USA?

Ok we got a new EVA Hello Kitty jet run from Taipei to Houston. Yet there now the Hello Kitty Men project, Nendo Hello Kitty shirt line and then there the Hello Kitty collaborations with DC comics. The problem is none of it happen here in the US of A. Since Sanrio abandoned retail in the US last year, there is not much going on. A few stores in Portland are selling a small number of items and there was the 24 inch plush sold by Toys are us for $34.00 (I got my for $19.00 on Black Friday. Other than that there been slim pickings in my neck of the woods.

Dear Sanrio We male fans do exist in the US when will we get our Sanrio / Hello Kitty line?

Hello Kitty Men Project Part II

As I posted  earlier, Sanrio has entered the  men’s market  with the  Hello Kitty Men Project . Sanrio is  trying make Hello Kitty cool for men. I am glad  for the  effort but  puzzled by the small scale of the project  and  subtleness of the line. First I was hoping for  something  more overtly Hello Kitty than just a  bow. Not  just bow,  I want to see  Hello Kitty on the men’s line.

Another issue as reported in Forbes magazine  there was only limited quantity and limited  number stores in Japan especially for  the shoes. I was hoping for a  larger release  especially in the US.

Moreover, nobody thought in 2010 a show about magical ponies aimed at little girls  would attract a large group of men and teens. The Bronies proven it can be done, but unlike Hasbro, Sanrio always wanted the male market.

http://www.animenewsnetwork.com/interest/2015-02-02/hello-kitty-men-fashion-line-adds-fabulous-loafers-denim-jackets/.84009

http://www.sanrio.co.jp/news/kt-men-lumine-20150202/